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lighthouse-vision-blog-post

Are You a Lighthouse or a Tugboat?

"Be a lighthouse, not a tugboat." I've stopped counting the number of times my business coach has reminded me of this. In fact, I'm pretty sure she said it this week. While there are a ...
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vision-growth-blog-post

Beyond the Bottom Line: Linking Vision + Financial Growth

What's stopping you from reaching your goal? When I started my business, my goal was simple: to hit six figures. There wasn’t much more to it. Having worked with a number of small business owners, I ...
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employees together around a computer representing culture and core values

Activating Your Core Values: Part One

Part of building a strong culture is having solid core values. Your core values can build cohesiveness and teamwork while setting the tone for how you treat people. But, only if they're adopted by employees. ...
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people sitting at a desk

The Four Types of Corporate Values

In today's post-pandemic environment, having clear corporate values has become increasingly important. Your customers and employees want to know what you believe and whether their beliefs align with yours. This is an important part of ...
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keeping-culture-visible

15 Ways to Keep Your Values Top of Mind

Clarity around where your business is going (vision) and the character of your business (values) are the foundation of your culture. They're also important for attracting and retaining your best talent.  Recently, I offered a few ...
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Writing Clearer Corporate Values

Over the years, I've written a lot about the value of having a clear purpose, mission and vision. Knowing where your business is going and why it exists is pivotal. Lately, however, I've been keying ...
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keyboard-writing-mission-vision-values

Does Your Mission and Vision Still Hold Up?

When is the last time you pulled out your mission, vision and values statements to see if they’re still relevant?  If you haven’t done this in the last three to six months, now might be ...
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strategic-planning

Is Your Strategic Plan Destined for Failure?

Did you know the majority of strategic planning fails? Apparently, the research is pretty grim and shows strategic planning fails two-thirds of the time. YIKES! This sounds like terrible news for my business, where I ...
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strategic-planning-building-blocks

The Secret to a Solid Strategic Plan

Strategic planning…do you love it or hate it? I feel like most people have pretty strong feelings around writing a strategic plan. I fall into the love it category and have written dozens of plans ...
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mission-vision-values

Putting the Pieces Together

Writing a company's mission, vision and values is like doing a puzzle without knowing what it will look like until it's done. You keep snapping pieces together until the picture reveals itself.It's not a quick or ...
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