Month: January 2020

I’ve been following the brand purpose discussion for a few years. So, while the discussion around purpose isn’t new, there have been some significant business shifts recently that are elevating the conversation around brand purpose and ...

I enjoy the writing process because you don't always know where it will take you. (Much like owning a business.) What started as a look back at 2019 turned into a roadmap for 2020. Today, ...