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Does Your Mission and Vision Still Hold Up?

When is the last time you pulled out your mission, vision and values statements to see if they’re still relevant?  If you haven’t done this in the last three to six months, now might be ...
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Season Two: Podcast Guest Preview

The Corporate Purpose Podcast is back! I hope you join me on February 7 for the launch of season two and a new line up fantastic guests. One of the foundations of my podcast is ...
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A Strategic Transformation Guided by Purpose

I recently had the tremendous opportunity to sit down with Dr. Kathleen Williamson, President and Academic Dean of the Mount Carmel College of Nursing (MCCN), to discuss purpose, strategic transformation and how MCCN has been ...
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Having Vision

Your purpose has power when you share it. I was reminded of this a few months ago during a conversation with a CEO. During our discussion, I realized I was placing more value on the ...
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finding-the-right-people

Finding and Hiring the Right People on Purpose

Lately, I've had a few different discussions with business leaders about hiring and onboarding. Particularly how it relates to purpose and values. So, I wanted to take a deeper look at how purpose plays into ...
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Purpose and Performance: Part 2

A Conversation about Purpose, Performance and Stakeholder Value with Gregory Milano, CEO of Fortuna Advisors There’s a significant body of research validating that companies with a clear purpose outperform their peers. To help us better ...
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purpose-and-financial-performance-blog-post-part-2

Purpose and Performance: Part 1

A Conversation with Gregory Milano, CEO of Fortuna Advisors There’s a significant body of research validating that companies with a clear purpose outperform their peers. To help us better understand the link between purpose and ...
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Ohio Hospital Association Mission Blog Post

Living Up to Your Mission with John Palmer, Ohio Hospital Association

Consistency is a bedrock of creating a purposeful organization. Your purpose needs to be clear, communicated often and integrated into all aspects of your business. When people in and outside of your business see your ...
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Building Purpose into Your Brand Video with Andrew Emery

Consistency is one the most important criteria for aligning your business around its purpose. It’s important for your team to see and hear your corporate purpose regularly. Executive communications, email and in person, is at ...
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stakeholder-mindset

Moving to a Stakeholder Mindset

One of the super powers of brand purpose is the ability to bring together people and groups. Purpose shapes how we connect with and lead those around us. Lately, I've started to see how purpose ...
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